KMC Forums - A Treasure's Trove

Here is just a bit of back story...
So... i pick up this book a couple weeks ago called A Treasure's Trove by Michael Stadther--a friend suggested it.
It turned out to be a fantastic fairy tale with beautiful illustrations. I had a blast reading it with my son, who's now 5. The tale follows a group consisting of a human, a human/elf, a "doth" (looks like a cute winged dog) and various other creatures as they try to save the dying forest. It had very meaningful and moral ideas i ended up discussing with David, my son.
OK, here is the wild part! In the book the team must search for these jewels. Now, in real life the makers of this book have decided to make a nationwide treasure hunt for jewels similar to those in the book. Decipher the clues from the book that lead to 12 different locations around the US. Find the location and find a gold coin with instructions on how to get the jewel. The 12 jewels total over 1 million dollars in value!! crazy right?
Has anyone read this book? heard of it? hunting? I want to see what you all think about this.
It's a great idea for a book and has so much to offer in terms of family experience. David is already packed and raring to hit the road treasure hunting...oh brother.
~Marie