Cartoony, it goes with the light-hearted nature of the book.
Scholar I think she might just be lieing about it? and didn't Slott say if She Hulk got a relaunch he'd retcon it or something? He has done nothing about the countless other men she "boinked".
people like the way Slott incorporates old continuity and old c list characters that most of these new marvel writers are willing to never speak off or bring up.
they like the guys brand of comedy.
It's one of the few fun books next to Cable/Deadpool in a universe of emo and Penance. These are all comments I have heard from She hulk fans. And I can see there point.
Personally I enjoy a good laugh and fun in my books though She-hulk has never clicked with me. Though i did enjoy the Thing and that Spider-man/human torch mini.
Though I actully enjoys slott when he does more serious stuff like that Arkham mini he did a few years back.
It's a comedy book first and 616 title second. All writers have favorites. And if they were on a book that's largely ignored by every other marvel writer with the exception of Fabian they would have them doing crazy shit just for the fun of it to.