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Why does his message not resinate with anyone, even the people in his own state.

Trump owns his state in the polls and in business.

Why does this guy get literally no traction? Is it because he is a phony?

I will go with the "We already had 2 bushes in the WH. We don't need a third"

Plus the majority of people on the right aint to happy with the GOP right now and Jeb is their choir boy.

Good point, I forgot he is the establishment candidate.

Because Republican voters are apparently more interested in flash than substance is my guess. I don't really like Bush, but he has better credentials to be president than any of his Republican rivals. Even democrats in Florida look back on him as at least a decent if not good governor, and that's saying something considering how vitriolic Florida politics can be.

He's a joke. He's spent most of his time destroying his protege.

yup

OV's likely correct, Bush on paper is more qualified than any of the candidates that have rotated through the top three spots. Even Christie and Kasich are more qualified, yet they dwindle in the shallow end as well.