The film focuses on the issues of the commercialization of Christmas, materialism, the over-consumption in American culture, globalization, and the business practices of large corporations, as well as their economic and cultural effects on American society, as seen through the prism of activist/performance artist Bill Talen, who goes by the alias of "Reverend Billy," and his troupe of activists, whose street theater performances take the form of a church choir called "The Church of Stop Shopping," that sings anti-shopping and anti-corporate songs.