The 2,000,000th post game

10 humans equal 1000 years

MOONRISE KINGDOM:
Bruce Willis/Hartigan, Frank Moses

Ed Norton/The Hulk

Tilda Swinton/The Ancient One

TODAY IS

37 bottles of beer on the wall.
37 bottles of beer.
Take one Down, pass it around,
36 bottles of beer on the wall.

Good news, son!

Mom WILL be able to take you to school today after all.

Yeah, the test came back negative!

You two have fun!

Don’t let her make your lunch, though. Here’s $5.

And

Guiglielmo Marconi is credited with the first radio transmission in 1896 but he didn’t transmit voice just a signal. Radio voice came along in the early 1900s. The actual credit for the radio should go to Nikola Tesla who came up with the design in 1892. Due to Marconi’s patents Tesla did not get true credit until around 1943.

You have a captive audience with radio. In the car, or with your morning coffee, surfing the net, background while shopping, radio is everywhere.

It’s the only broadcast medium that gives you local news, weather, sports, talk and music while you are doing something else. And most people are doing something else when listening.

Radio has always been a “call to action” medium. At any given time of day 20% of people surfing the net are also listening to radio and are one click away from clicking on your brand or looking up your business online.

Radio Is Emotional and Personal. It can change our mood, elevate our blood pressure, sooth our hurts, and inspire our dreams. Radio is like an old friend who’s there to tell you everything will be OK. When broadcasters talk about, “Our friends at XYZ company … ,” that creates a personal connection with that company for the listener.

Radio can create word pictures that would be extremely costly in any other medium. Stan Freberg, a broadcaster, and comedian used to show the value of word pictures using radio. Imagine draining Lake Michigan, filling it with hot chocolate and flying a plane overhead dropping in a big marshmallow. Now that’s a word picture.