But on the poster or commercial, you can have the movie title "Superman Returns" over the Superman sign, the way at the bottom you can have..""Believe. Again." I think it would work, every fan will appreciate that you thought the consumer was smart enough to understand what it means as short as it was. 2 words. Instead of making it obvious. When you say "You will believe again" You ordering fans do do something. Which is to "believe". With just "Believe, again" you give 'em a choice. like you suggesting it.
Originally posted by dutch999
How about:"EARTH'S FAVOURITE SON IS BACK"
or
"A HERO SEEKS RECONCILIATION"
or
"GOD SENDS HIS SON AGAIN"
1. Fans would already know that.
2. Kids would say "Mommy, wtf is reconciliation?" if they even knew how to say it.
&
3. lol, unless this was "The Passion of the Christ II Armageddon" I'd go along with it, but Jor 'El wasn't God. He was just a mortal Kryptonian scientist.
I think being subtle is the best way to go rather than being conspicuous.