First of all, being a fellow writer myself, I have also wondered about this troublesome topic. How to attract a reader?
I picture first a flower. What draws, say a honeybee, to the flower? First, sight. The cover must be decorative, mysterious, colorful, alluring... A bland cover may also draw in a reader's attention. For this, you must match a personality. For instance, the flower may not attract the honeybee but the hummingbird instead. Either way, it still gets pollinated...erm..read.
Secondly, it attracts by scent. For this I mean that it must immediately spark the attention. This can be found on the back of the book, or inside the flap as the reader browses through.
Another way is by one bee "dancing" to another. In this form of vivid communication, the insects will follow it straight to the source. By word of mouth, the book is found. A good review will also do the job.
The final and most vital step, is the passion and health of the book you read. Unlike stilled pieces of paper wrapped in clever bindings, the book must have a heart and soul to it. This is up to the author in question. For the first chapter must hook them in and drag them along for the ride. It must enrapt the reader in a world of their own and let them thrive off what the author feeds it. When you end the story abruptly, you starve the reader, making them ravenous for more. If the story goes on and on with clear delights of every turn, the reader will grow so fat and satisfied with his or her feast they will become addicted to your work.
For me, what catches my eye is:
♥ Romance
♥ Historic Fiction / Nonfiction
♥ Adventure
♥ Soft Murder
♥ Strong Beliefs
In this sense, I can actually feel the writer calling to me. I am drawn to historic books the most, more-so because history has always intrigued me. It makes the reader, much like myself, research more into what the author already knows.
I hope I was to some assistance and I will gladly take a peek at your book.
<3
Kay