Its not entirely a bad idea really. For everyone who already has a 3DS there is no point. For people who want to buy a DS this may be an option. First off its cheap and it plays DS & 3DS games. It however does not use the 3D function at all. So to the average consumer you are now given a question of "Is the cheaper price worth losing the 3D function?". For some 3D doesn't matter so the price cuts wins out. Also there are some people that can't see 3D due to bad eyes. My only problem with it is that it looks a little uncomfortable to use.