DC has better writing, marvel has a better foundation though...
I'm not so sure about that. If you count Wildstorm and Vertigo then DC has way better writing.
However, Marvel has some pretty decent stuff as long as you don't blindly follow their flagship stuff.
The Gravity (ongoing, you should definately pick up Gravity), New Warriors, Phoenix Endsong and GLA minis are excellent. Daredevil is usually pretty good. The MAX Punisher is awesome. Cable and Deadpool's jokes are actually funny unlike ICBINTJL. New Thunderbolts is a traditional yet awesome comic book super hero team read. Almost all of the Ultimate line has been pretty good. (Let's just say Allstar Batman and Robin was a letdown for me so far.) The Runaways are Marvel's premiere west coast comic. Then there is all that SUMPREME POWER stuff.
X-men and New Avengers is Marvel's money; but they do put out a lot of good stuff. There is a different tone to each company right now yeah. They both put out decent comics.
And the character problem in DC is real. Honestly if your not Superman, Batman, WW, Flash, or a GL nobody gives a rats ass about you and your goofy cape.
Personally, I think Marvel is underrated. Soley because a lot of people out there are like, "Marvel!?? psshhh...I'm so cool. I havn't picked up a Marvel title since the 80s."