Originally posted by Zack M
That's because it opened in every territory at once for the most part. After JL, the DCEU will be a 4 billion dollar franchise and there only on their 1st phase.
You're assuming it's going to be like Marvel and get bigger with each phase.
But you keep ignoring that Marvel built up goodwill throughout their first Phase, which paid them off massively by the time they got to Avengers.
DC/WB on the other hand have simply been using massive budgets to capitalize on Huge Names. They can carry on doing that and will keep making movies which gross in the region of $700 to $900 million, but no reason to think it's going to get much bigger based on just making more films.