DARTH POWER
Senior Member
Originally posted by roughrider
I guess they really care about old Webhead...
Of course they do. He's always been Marvel's Poster Boy. It would be like Dc not being able to use Superman or Batman. Although that probably aided Marvel in its Mega success with smaller properties.
It wasn't about financial need/greed for them at this point. It was the sentiment of being able to use their No.1 Icon. It was about fan satisfaction. The fans who used to buy those Marvel comics to see Spider-Man team up with the Avengers.
And as far as I can tell they haven't invested much(if any) financial risk in this deal.