Originally posted by juggernaut74
Who gives a shit about posters. Trailers definitely let you know Iron Man is in this.
Yes he's in it, but clearly a supporting role and not a full out "Spider-Man/Iron Man" duo movie. Clearly larger than a cameo though.
Also posters are a big part of the marketing. Don't underestimate the number of people who will only realise there's a new Spider-Man movie out from the posters.