Originally posted by Darth Thor
Interesting article from Screen Rant analysing BvS's final box office result:http://screenrant.com/batman-v-superman-box-office-analysis/
A very glass half full analysis. Trying to compare this to the early days of the MCU, when analysis were skeptical of these characters being C-listers and not well known because Marvel already had their so-called A-listers - Spider Man, X-Men, Fantastic Four - licensed out to other studios, and how could the Avengers characters be good box office? Remember that talk? That's why the critical and financial success of the first Iron Man was such a shock to the analysts out there.
Batman, Superman, Wonder Woman, together in live action for the first time ever - that SHOULD be in the stratosphere of what Avengers became. But they put it in the wrong hands, and have a studio moving too impatiently.
The final box office just being OK is okay with Warner Bros? I don't think so.