Gossip!
I read somewhere that people in early civilisations used gossip to position themselves higher in the social groups - knowing who does what contributed greatly to this.
What do you think about gossip? Do you participate in it? How often and why do you gossip, if you do?
Personally, I believe the sociological theory of ''othering'' applies to gossip very neatly - people usually look for weaknesses and negative traits in others, so that they could distance themselves from them.
By identifying other people as weak, irresponsible, sexually deviant and promiscuous, people hope to point away for what they don't want to be identified with - so in order to do so, they have to identify someone else as that.
Do you believe this applies? If not, why do you think gossip happens?